the gap between power users and the rest is growing sharply.

i.e., power law distribution of productivity is growing sharply.

we will have a world in which the top 1% performers will have a vvv different kind of mindset, workflows, tools, etc. compared to the rest.

like pro athletes vs. weekend warriors in all senses.

and if outcomes concentrate toward the most productive (which they should!) then it will increasingly make sense to build products and services for only the top performers because they will increasingly create (and capture) almost all of the value generated in the economy.

this is going to be really wild and also really weird because it's not something we're used to.

we're all so used to a world in which the tools that say bill gates has access to isn't vastly different from the tools you and i have access to. you, i, and bill all use like the same smartphone and engage with knowledge on the internet in similar ways and whatnot.

in a more normally distributed world, if you were apple, you would make more money building for a larger audience than focusing only on the extreme top 1% / 0.1%. and due to manufacturing constraints, you can't easily build products that catered to many niche audiences: like one set for top 0.1%, one for 1%, one for top 10%, etc. which is why apple basically has only 2 segments: "pro", and "casual".

that won't be true any longer.

future apples are incentivized to build hyper optimized custom setups for the elite performers because they aren't going to use the normal shit, and they are the ones with the deepest pockets: selling to just them will be worth way more than sacrificing their experience even by 1% to sell to many others.